The famous Claire’s accessories, costume jewelry and youth accessories are saying goodbye to Spain. After declaring bankruptcy in the U.S. this summer, the brand is also closing its doors in Spain and is organizing a liquidation campaign of its products.
Claire’s is reducing all its items by 50%, including its characteristic earrings, necklaces, bracelets, colorful scrunchies, make-up items and fancy hair pieces. With almost 20 years of experience in Spain, there are only a dozen stores left, most of them located in the Madrid region.
These offers can be taken advantage of in Claire’s stores such as those in the Príncipe Pío shopping center , La Vaguada, Avenida del Manzanares, Westfield Parquesur (Leganés) or in the Gran Plaza shopping center (Majadahonda), among others.
The fall of Claire‘s
This summer, the brand filed for bankruptcy protection in the U.S., due to its large debt, declining consumption among its customers and the effects of tariffs on Chinese imports. Quickly, its subsidiaries in Canada, the United Kingdom, Ireland, Germany, France and Austria suffered a domino effect.
The economic difficulties had already been coming for a few years, as in 2018 Claire’s also had to face high debt and the changing tastes of teenagers, who preferred to shop online rather than in physical stores.
Now, Claire’s Spain has declared its insolvency and the impossibility of paying all the credits it had outstanding, according to the order of the court number 12 of Madrid. Since its inception in 2005 in the country, the company has seen its 116 stores reduced to just 12. In addition, almost all its staff is in ERE (Expediente de Regulación de Empleo) due to the economic difficulties it is going through.
Goodbye to piercings and earrings
The company not only became popular for its sale of costume jewelry and accessories, but it had a big claim for offering earlobe piercing services. It had specialists to perform the piercing and guarantees in terms of safety and hygiene.
This service was a good strategy to sell its earrings, which covered a wide variety of styles and even collections associated with brands such as Frozen, JoJo Siwa or Harry Potter.
On the other hand, Claire’s also offered toys, collectibles and accessories for children from 3 to 6 years old, thus expanding its audience while maintaining the link with fashion, beauty, hairstyles and costume jewelry.